Recruitment Campaign is the Latest Tool in AGC’s Workforce Development Arsenal
Post date
September 17, 2021
Body
Katie Kuehner-Hebert, Constructor
The term “essential worker” took on a whole new meaning in 2020 as many employees — who considered their contribution to the workforce valuable — lost their jobs, thanks to the tailspin caused by COVID-19.
AGC chapters across the country now have a powerful tool to attract more workers to the industry: AGC of America’s Construction is Essential Workforce Campaign. The nationwide construction recruitment campaign via digital advertising and social media can be customized to fit a region’s particular workforce development needs.